Admission to CookieRun's Grand Festival in Seoul is free, but the pop-up details buyers care about most have not been published yet. Here is what the official listings and press reports confirm about the October 24–25 event, and what is still unknown.
Is the CookieRun Grand Festival pop-up really free, and what is confirmed?
Yes, admission is free. The CookieRun Grand Festival runs October 24–25, 2026 at Seoul Children's Grand Park, and entry is free on both days with no age restriction . Inside, an official pop-up store sells CookieRun IP goods and a limited-quantity lucky box , according to eToday and Kyunghyang Games.
Quick Answer: Yes. Entry to the CookieRun Grand Festival at Seoul Children's Grand Park is free on October 24–25, 2026, with no age limit. The official pop-up sells CookieRun goods and a limited-quantity lucky box. Prices, lucky-box contents and per-person purchase limits had not been published as of October 19.
Devsisters is running the festival as an offline event for the whole CookieRun franchise. Inven Global and Kyunghyang Games report that it marks the 10th anniversary of CookieRun: OvenBreak . The game launched globally on October 27, 2016 . The Korean pop-up aggregator POP-SPOT also calls it a 10th-anniversary event in its listing, which it says it checked on August 25, 2026 .
The headline says the pop-up is free to enter, but the open question is what you will pay once inside. None of the sources we could read list goods prices, what the lucky box contains, or how many items each person can buy. Those details should appear on the official festival website, which went live at noon on October 7 , and in notices posted on site. Purchase rules from earlier CookieRun pop-ups do not automatically apply to this festival, so check the official notices before you queue.
Confirmed so far:
- Dates: Saturday, October 24 and Sunday, October 25, 2026 .
- Admission: free on both days, no age restriction .
- Official pop-up: CookieRun IP goods plus a limited-quantity lucky box . POP-SPOT also lists new OvenBreak goods and a gacha zone .
- Fan-made booth: a separate area where players sell goods they made themselves .
Not yet published:
- Prices for goods, lucky boxes and gacha pulls.
- What the lucky box contains and how many will be sold each day.
- Per-person purchase limits and refund rules for the festival pop-up.
A note on sources: POP-SPOT says it updates its listings daily at 04:00 and 16:00 KST . Some of its CookieRun entries contain errors, including a venue district that does not match press reports. For that reason, every POP-SPOT detail here was checked against press coverage.
What will the official pop-up store sell: goods, lucky box, gacha and the fan-made booth?
The CookieRun Grand Festival's official pop-up store will sell CookieRun IP goods, including limited new merchandise made for the 10th anniversary, plus a limited-quantity lucky box. POP-SPOT also lists a gacha zone. Kyunghyang Games described the store as an "integrated CookieRun IP pop-up space" (source: Kyunghyang Games, 2026-08). There are four ways to buy at the festival, and each one works differently.
The main stop is the official store. According to eToday, the pop-up will sell CookieRun IP goods and a lucky box in limited quantities . POP-SPOT lists new OvenBreak goods, lucky boxes and a gacha zone for October 24–25 , but only in general terms. It gives no item list, no prices and no description of what the gacha machines hold. None of the readable sources say how big the store is or which Cookies the new merchandise will feature.
The second stop is the fan-made booth, which is separate from the official store. Both Asia Time and eToday report a secondary-creation (2차 창작) booth where CookieRun fans sell goods they made themselves . These sellers are not Devsisters, so stock, prices and payment methods will probably differ from table to table. If you collect fan art, acrylic stands or small-run stickers, plan time for this booth on its own instead of treating it as part of the official store.
The third route skips the pop-up entirely. Paid reserved seats for the CookieRun: OvenBreak World Championship 2026 finals come with special goods and priority entry to festival programs, eToday reports . Inven Global puts the number of paid reserved seats at 500, alongside free open seating (source: Inven Global, 2026-10). The sources do not say what the special goods are or whether they are also sold at the pop-up.
| Purchase route | What sources say | What is not published |
|---|---|---|
| Official goods | CookieRun IP goods, including 10th-anniversary limited new merchandise (Kyunghyang Games, eToday) | Item list, prices, stock levels |
| Lucky box | Sold in limited quantities at the official pop-up (eToday, POP-SPOT) | Contents, price, daily quantity, per-person limit |
| Gacha zone | Listed by POP-SPOT in general terms | Machine lineup, price per pull, refund policy |
| Fan-made booth | Fans sell their own secondary-creation goods (Asia Time, eToday) | Number of sellers, list of participants, payment methods |
| Reserved-seat bundle | Special goods plus priority entry to programs; 500 paid seats (eToday, Inven Global) | What the goods are, seat price |
Previous event, not festival rules: At the earlier "K-Heritage with CookieRun" pop-up at Haeundae Event Plaza in Busan (July 18–26, 2026, 11:00–19:00), the official CookieRun X account said lucky boxes were sold on weekends only, at 100 sets a day, first come first served, one per person. It also said gacha-zone purchases could not be refunded (source: CookieRun on X, 2026-07).
These rules applied to the Busan pop-up only. Devsisters has not said they will apply in October. Check the official festival website and the on-site notices before you plan around a daily limit or a one-per-person rule.
In practice, decide which route matters most to you before Saturday. If you want the lucky box, go to the official store first. If you collect fan-made goods, plan a separate visit to the secondary-creation booth. If you are a championship fan, the reserved-seat bundle includes goods without a separate purchase. Since prices and limits are not yet published, bring both a card and some cash, and read the official notices on the morning you go.
How should you plan Saturday, Oct 24: pop-up, quarterfinals and exhibits?
Plan Saturday around one fixed event: the OvenBreak World Championship 2026 quarterfinals on the park's Forest Stage. Go to the pop-up and fan booths first, walk the exhibits next, and get to the stage before the matches start. No source we read gives start times for October 24, so check the official festival program for the exact schedule .
The championship is spread over the weekend. The quarterfinals are on Saturday, October 24, and the semifinals and final are on Sunday, October 25. All matches are at the Forest Stage inside Seoul Children's Grand Park, according to Inven Global . Players qualified through regional rounds held October 10–18, reported by Kyunghyang Games . Last year's champion, Kukusi (쿠크시) from Korea, gives the bracket a returning name to follow .
Because the start times aren't published, the order below works whatever the program says. You can shift each block once the timetable is out.
- Official pop-up and fan-made booth, early. POP-SPOT lists new OvenBreak goods, lucky boxes and a gacha zone for the festival, and its information was last checked on 2026-08-25 . eToday confirms a limited-quantity lucky box and a separate booth where fans sell their own goods . Going first means you shop before your hands are full.
- Exhibits and activities, midday. The festival lists these attractions :The AR tour takes the longest, so start it early. You can collect Cookies on your phone while you queue for other things.
- the Memories Title Road, showing title artwork from the past 10 years
- a preview zone for the 10th-anniversary update
- an AR tour with about 100 types of Cookies to collect, which gives a random photocard when you finish
- photo zones and sponsor or brand partner booths
- Quarterfinals at the Forest Stage. Arrive well before the first match if you want a free seat.
Seating is split two ways. There are 500 paid reserved seats, and the rest is free open seating. Caster Kim Young-il will commentate, according to Kyunghyang Games and Inven Global . A reserved seat also comes with special goods and priority entry to festival programs . If the open seats fill up, the matches stream live on the official CookieRun: OvenBreak YouTube channel . You can keep watching on your phone from a bench elsewhere in the park.
Take a real break away from the stage. The area around the Forest Stage will be busiest just before and during matches, so eat either before you head over or after the quarterfinals end. No source lists food vendors, menus or prices for the festival. Check the official program to see whether there are food stalls in the park. If there aren't, or the lines are long, you can leave the park and eat near the station, then come back for the evening. Bring water and a portable charger, since the AR tour and the livestream will both drain your battery.
If you only have Saturday, this order still covers the main things: the pop-up, the fan booth, the exhibits and a full round of matches. Sunday adds the marathon and the final, and gives you one more chance at the store.
How should you plan Sunday, Oct 25: GingerBrave marathon, finals and last pop-up chance?
Sunday is the busier of the two days. The first CookieRun marathon, "GingerBrave RUN in Seoul", takes the morning. The semifinals and final of the OvenBreak World Championship come later in the day, and the pop-up store is open for the last time . A simple order is to run or watch the race in the morning, go to the store around midday, and spend the afternoon at the Forest Stage. Entry to the festival grounds is still free .
Morning: GingerBrave RUN in Seoul
The marathon is called 용감한 쿠키RUN in 서울 in Korean, and the two main sources describe it differently. According to Inven Global, it has 5km and 10km courses, and finishers get a "GingerBrave Medal" . Kyunghyang Games describes a single 10km route through Seoul with about 7,000 participants. It says registration runs through Runnable and The Hyundai Hi app or website . The Kyunghyang report came out in August and Inven Global's program article in October, so the later 5km/10km format may reflect updated plans. Check your race confirmation for your course before you set an alarm.
Don't assume you can still sign up. A race with a limited field may already be full by festival week. Check the Runnable listing for the event's current status before you plan around running. The start time and the route through the city are not confirmed in the sources we read, so use the official festival website and the registration page for both.
For non-runners: use the race window
If you aren't running, the marathon morning gives you two options:
- Watch the finish: If runners finish near the festival grounds, the medal handout is a good chance for photos. Check the official map for the finish point, because the sources we read don't say where it is.
- Go to the pop-up early: While some festival visitors are out on the course, you may reach the official store and the fan-made booth before the afternoon crowd for the final arrives. This is a planning guess, not a promise that lines will be shorter.
Afternoon: semifinals, final and stage events
After Saturday's quarterfinals, the OvenBreak World Championship 2026 holds its semifinals and final on Sunday at the park's Forest Stage, with caster Kim Young-il commentating . Seating has 500 paid reserved seats plus free open seating, and the matches are also livestreamed on the official OvenBreak YouTube channel . Last year's champion was Kukusi (쿠크시) of Korea . If you'll be in the open seating, get there well before the final starts.
The festival program also includes a cosplay awards ceremony and the "GingerBrave Lucky Draw" prize raffle (sources: Asia Time, eToday) . The Lucky Draw is a raffle, and it is separate from the limited lucky box sold at the official pop-up store . Entering the raffle doesn't get you a lucky box, and buying a lucky box doesn't enter you in the raffle. The sources we read don't say exactly when the awards and the draw happen, so check the official schedule on site.
Goods plan for the last day
If you're coming both days and want a particular item, decide on Saturday. Buy what matters most to you on Day 1, and use Sunday for anything you couldn't decide on or missed. This is a general rule for two-day events with limited stock. It is not a claim about how much stock this store will have. No source we read lists prices, lucky-box contents or per-person limits for the festival pop-up. Treat the official festival website and the notices at the store as the only reliable rules.
A Sunday schedule could look like this:
- Morning: marathon (if you registered) or watching the finish, then the pop-up store and the fan-made booth.
- Midday: lunch and a break, plus any AR tour stops left over from Saturday.
- Afternoon: semifinals and final at the Forest Stage, with the cosplay awards and the Lucky Draw as the schedule allows.
How do you get to Seoul Children's Grand Park, and why do listings disagree on the district?
The festival is at Seoul Children's Grand Park (서울어린이대공원). Inven Global, Kyunghyang Games, Asia Time and eToday all give that venue . The POP-SPOT listing gives a different district. Search for the park by name, not by district, and use the map on the official festival website to find the stage and pop-up entrances.
The district mismatch probably comes from the aggregator. Press reports and POP-SPOT disagree on the district. POP-SPOT is a pop-up aggregator that says it refreshes its data daily at 04:00 and 16:00 KST . Its CookieRun page has also listed an earlier Busan pop-up under "Seoul." Treat its district field as unreliable for this event. If your map app shows a different district or a nearby shopping area, go by the park name. According to Inven Global and Asia Time, the official festival website went live at noon on October 7, 2026, with the full program . That site is the place to check for the site map.
The dates are October 24–25, 2026. You may have seen a PNN headline that said "Oct 25–26." The body of that same article, and every other outlet we read, gives October 24–25 . Treat the headline as a typo.
Seoul Children's Grand Park | Festival venue
Seoul Children's Grand Park is a large public park with several outdoor areas. The pop-up, the fan-made booth, the exhibition zones and the Forest Stage, where the OvenBreak World Championship finals take place, are spread across those areas, so they won't all be at the gate you walk in through . Admission to the festival is free on both days, with no age limit . Most visitors take Seoul Metro. Children's Grand Park Station on Line 7 is the usual stop. Before you leave, check on the official map which park entrance is closest to the Forest Stage and to the pop-up store.
📋 Seoul Children's Grand Park (서울어린이대공원) · Festival hours: see the official festival website · Features: Forest Stage, official CookieRun pop-up store, fan-made booth, exhibition and AR tour zones
💡 On Sunday morning, the GingerBrave RUN in Seoul marathon runs a 10km route through the city with about 7,000 registered runners, according to Kyunghyang Games . Roads or exits near the course may be busy or partly restricted that morning. Check the official notices before you travel, and allow extra time if you want to be at the pop-up early.
📍 216 Neungdong-ro, Gwangjin District, Seoul
🕒 Daily 5:00 AM – 10:00 PM
⭐ 4.5 (13,101 reviews)
📞 02-450-9311
🔗 View on Google Maps
If you're visiting from overseas, a few things will make arrival easier:
- Transit card: Get a T-money or similar rechargeable card at a convenience store or station machine and top it up before the weekend. You'll make several subway trips over the two days.
- Data connection: The schedule, the map and any changes to the pop-up are on the official festival website. A local SIM, eSIM or pocket Wi-Fi lets you check updates in the park, and keeps the map open if the stage times move.
- Entrance plan: Before you get off the train, decide which station exit and park gate you'll use. Arriving on the side nearest your first stop, the pop-up on Saturday or the Forest Stage on Sunday, saves a long walk across the grounds.
- Korean place name: Save "서울어린이대공원" in your map app. Hangul searches usually find the park more reliably than romanized spellings.
What will two days cost, and what should you pack for late October?
Entry costs nothing on either day, but the rest of the budget is unknown. Admission to the CookieRun Grand Festival is free on October 24 and 25, with no age limit . None of the sources we checked publish prices for pop-up goods, the lucky box or the paid championship seats (source: Kyunghyang Games, 2026-08). For now, plan around a spending cap you set yourself, not a fixed figure.
| Item | Cost status | Note |
|---|---|---|
| Festival admission | Free | Both days, no age limit |
| Pop-up goods | Not published | Look for prices on the official festival website and on signs at the store |
| Lucky box | Not published | Press describes it as limited quantity |
| Reserved championship seat | Paid; price not found in sources | 500 reserved seats, plus free open seating |
| Transit | Card fare | Check the current Seoul subway fare before you travel |
| Meals | Variable | Depends on what's available in and near the park |
Choose your goods budget before you arrive, and split your list into two groups:
- Must-buy: one or two items you'd be disappointed to miss, such as 10th-anniversary merchandise for your favourite Cookie.
- If available: anything else, including extra lucky boxes, gacha pulls and pieces from the fan-made booth.
Spend gacha money carefully. At the earlier K-Heritage pop-up in Busan, CookieRun's official X account said gacha-zone purchases could not be refunded . That rule was confirmed for the Busan event only. Check the notices at the October festival before you assume the same policy, or a different one.
What to pack for two days outdoors
Most of the festival takes place outdoors in the park, so plan for a full day in the open air on a late-October weekend.
- Layers: mornings and evenings are cooler than midday. Bring a light jacket you can tie around your waist, which helps if you're watching Sunday's finals after the morning run.
- A rain layer: a packable shell or small umbrella. Stage seating and pop-up queues are outside.
- Comfortable shoes: the exhibits, stage and booths are spread across large grounds.
- A power bank: the AR tour has about 100 Cookies to collect on your phone . Add maps and the livestream, and your battery will run down fast.
- A tote or flat bag for goods: it keeps boxes and photocards from getting crushed.
- A small crossbody or phone pouch: keeps your phone in reach for the AR tour, so you're not digging through a bag full of goods.
Before-you-go checklist
- Official festival website: it went live at noon on October 7 with the detailed program . Check it again on Friday for stage times and pop-up rules.
- Runnable listing (runners only): registration for GingerBrave RUN in Seoul was handled through Runnable and The Hyundai Hi app . Confirm your course and bib pickup details there.
- OvenBreak YouTube channel: the championship will be livestreamed there (source: Inven Global, 2026-10). It helps if you're queuing at the pop-up during a match.
- CookieRun official X account: the team has used it before to post pop-up rules such as lucky-box limits (source: CookieRun on X, 2026-07). Turn on notifications for the weekend.
In short, entry is free, the store prices are still unknown, and the details will appear on the official site and CookieRun's X account. Set your cap, pack for a full day outside, and check both channels once more on Friday night.
Frequently asked questions
Is entry to the CookieRun Grand Festival free?
Yes. Entry to the CookieRun Grand Festival is free on both days, October 24 and 25, 2026, and there is no age restriction (source: Kyunghyang Games, eToday) . The only paid tickets are reserved seats for the OvenBreak World Championship, and those include special goods and priority entry to festival programs . Free open seating is also available at the championship. Free entry does not make the pop-up free, though. Goods, lucky boxes and gacha are all sold separately.
What is in the CookieRun Grand Festival lucky box?
No one has published that yet. Press reports confirm that the official pop-up store will sell a limited-quantity lucky box , but none of the sources we checked give its contents, price or a per-person limit. Check the official festival website and the on-site notices before you queue. For reference only: at the earlier K-Heritage with CookieRun pop-up in Haeundae, Busan, lucky boxes were sold on weekends only, 100 sets a day, one per person, first come first served (source: CookieRun on X) . Those were the rules for that event, and they are not confirmed for the October festival.
Where exactly is the festival held?
Press coverage places the festival at Seoul Children's Grand Park (서울어린이대공원). That includes Inven Global and Asia Time . The pop-up aggregator POP-SPOT lists a different district for the same pop-up, so don't navigate by a district name. Search for the park itself, and use the venue map on the official festival website to find the pop-up, the Forest Stage and the exhibition zones.
Can I watch the OvenBreak World Championship if I can't get a reserved seat?
Yes. The finals at the park's Forest Stage have 500 paid reserved seats plus free open seating, and the matches will also stream on the official CookieRun: OvenBreak YouTube channel . The quarterfinals are on Saturday, October 24, and the semifinals and final are on Sunday, October 25 (source: Inven Global) . Open seats are not reserved, so arrive before the match you most want to see.
Do I need to register for the GingerBrave marathon?
Runners do. The GingerBrave RUN in Seoul (용감한 쿠키RUN in 서울) is on the morning of Sunday, October 25, and registration was handled through Runnable and The Hyundai Hi app and website (source: Kyunghyang Games) . Reports on the courses differ. Inven Global lists 5km and 10km courses with a GingerBrave Medal for finishers, while Kyunghyang Games describes a single 10km route with about 7,000 participants . If you registered, check the course on your registration page. Spectators don't need to register.
Enjoyed this article? Subscribe to get new stories by email whenever they're published.
This article was written using information collected and analyzed by NAMANE's in-house K-pop research AI engine. We use AI technology to bring you faster, broader coverage, and in the process some details may occasionally differ from the latest facts. For important information such as dates, venues, and prices, please double-check with official sources.
